Did you know that around 70-80% of people find jobs through networking? In addition to attending events or connecting on social media; networking can also include conducting informational interviews. These are conversations with professionals in your desired field—and they are strategic opportunities to gain valuable insights, advice, and information that can shape your career trajectory. Whether you are a recent graduate exploring career options or a seasoned professional seeking a career change, informational interviews can provide you with invaluable guidance and networking opportunities. Let's delve into the key aspects of informational interviewing and how to make the most out of these conversations.
What Is It?
At its core, an informational interview involves meeting with a professional in your field of interest to learn about their career journey, industry trends, and tips for success. It's an opportunity to ask for AIR: Advice, Information, and Referrals. By engaging in meaningful conversations with industry insiders, you can gain a deeper understanding of what it takes to succeed in a particular role or industry.
How to Find People to Connect With for Informational Interviews?
Networking: Leverage professional networking platforms like LinkedIn to connect with professionals in your target industry. Engage with their content and participate in relevant discussions to build rapport. Attend professional conferences and events to meet people in person. Ask them to meet for coffee after you establish an initial relationship.
Referrals: Tap into your existing network by asking friends, family, or mentors if they know anyone who would be open to informational interviews. Personal recommendations can often lead to meaningful connections.
Cold Outreach: Don't hesitate to reach out to professionals directly via email or LinkedIn messages. Craft personalized and professional messages explaining your interest in their work and why you're seeking an informational interview. Be respectful of their time and clearly outline your objectives for the conversation.
How to Prepare for the Conversation?
Research: Familiarize yourself with the person’s background, company, and current industry trends. This shows your genuine interest and allows you to ask informed questions.
Prepare Questions: Develop a list of thoughtful questions that delve into the interviewee's career journey, insights about the industry, and advice for aspiring professionals. (Remember, this is not a conversation to ask for a job, it is an opportunity to connect and learn).
Dress Appropriately: Dress in professional attire suitable for the industry you are exploring. First impressions matter, even in virtual settings.
Bring Materials: Have copies of your resume, portfolio, or relevant work samples accessible and ready to share if the opportunity arises during the conversation.
Questions To Ask
During the informational interview, consider asking questions that provide valuable insights into the industry and the person’s experiences. Here are some sample questions to get you started:
What inspired you to pursue a career in [industry/field]?
Can you describe a typical day or week in your role?
What skills and qualities are essential for success in this industry?
How do you stay updated with current trends and developments?
What advice would you give to someone starting out in this industry?
Is there anyone else you know that you could recommend I speak with?
Follow Up
After the informational interview, it's crucial to follow up to maintain and nurture the connection. Here are some follow-up actions to consider:
Send a Thank-You Note: Express gratitude for their time and insights through a personalized thank-you email within 24 hours of your meeting. Reinforce your appreciation for the knowledge shared during the conversation.
Stay Connected: Connect with the interviewee on LinkedIn and engage with their posts or updates. Networking is an ongoing process, so stay visible and active within your professional circles in a genuine way.
Implement Advice: Reflect on the advice and suggestions provided during the interview. Incorporate actionable insights into your career exploration or job search strategies, demonstrating your proactive approach and willingness to learn.
In conclusion, informational interviewing is a proactive and strategic approach to gather career insights, expand your network, and position yourself for success in your chosen field. By leveraging these conversations effectively and following up strategically, you can build meaningful relationships and gain a competitive edge in your career journey. Start reaching out and unlocking doors to invaluable career opportunities today!